Last year, the sponsor was so confident their driver would emerge with his second NASCAR Cup Series championship at Homestead-Miami Speedway, they wagered a paint scheme against it.
Well, needless to say but Harvick did not win. The 43-year-old will now run the #MillennialCar in this month’s All-Star Race as part of the bet. The scheme is filled with millennial stereotypes, phrases emojis and even Snapchat filters.
Yeah, there’s a lot going on with this one…
Kevin Harvick, Stewart-Haas Racing livery unveil
Photo by: Stewart-Haas Racing